Beyond MQLs: Why Buying Groups Are the Future of B2B Marketing
"If marketing can hit their number while the business misses theirs, the number didn't mean anything."
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B2B Content Marketing: How To Write An eBook
“We need content.” You have either heard it or said it. Content is an…
What’s New: SmartTAL and Salesforce Native App Integration
Here’s our latest roundup of Intentsify product updates.
Intentsify Selected As Revenue Marketing Platform Contender
Last week, Forrester Research, Inc. published The Forrester Wave™: B2B Revenue Marketing Platforms, Q3…
Supercharge Your LinkedIn Ads with Buying Signals
Paid advertising is everywhere. And for B2B marketers, there are multiple channels to choose…
How to Leverage Unified Data to Supercharge Your Marketing Efforts
Data is the most powerful tool in the arsenal of any B2B marketer. Customers…
3 BDR Strategies for Better Sales Prospecting
Business Development Representatives (BDRs) drive business growth through strategic sales prospecting. Their role involves…
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Marketing Operations: 5 Questions To Ask Your MarTech Vendors
Creating a MarTech stack that helps you deliver real business impact is no easy…
What’s New: Persona-Level Targeting and Buying Group Contact Job Title Enhancements
Check out our latest roundup of Intentsify product updates and offers.
6 Steps To Build A Winning Demand Generation Strategy
The job of the B2B demand generation marketer isn’t easy. Like sales, we feel…
How Ping Identity Uses Signal-Based Marketing To Drive Revenue
“What is the difference between intent data and signal-based marketing?” Allie Kelly, CMO at…
What’s New: Device-Level Targeting, Buying Group Insights, and Tele-Verified Lead Generation
Check out our latest roundup of Intentsify product updates and offers.
How Intent Data Helps Marketing Agencies Navigate Third-Party Cookie Deprecation
The cookie apocalypse presents unique challenges for marketing agencies as they help their clients…
