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What is Firmographic Data and How Can It Help B2B Marketers?

Firmographic data can help B2B marketers drive engagement and increase sales with targeted messaging in a B2B world of long sales cycles.

5 Ways Verizon Amplifies Their Intent Investment

With these 5 takeaways from Forrester B2B Summit, you’ll learn how Verizon amplified their intent investment and improved their demand gen.

How To Build Trust Between Marketing and Sales

Discover how intent data can transform the relationship between marketing and sales, enhancing lead quality and improving conversion rates.

First Party vs. Third Party Data: What Marketers Need to Know

First party data can help B2B marketers offer better personalization, increase marketing ROI and stay compliant with data protection laws.

What’s New: Intentsify Orbit, Buying Group Contact Data, and More

What’s New: Intentsify Orbit, Buying Group Contact Data, and more. Check out Intentsify’s product updates for April 2024.

Navigating the Privacy Paradox: The Digital Marketer’s Dilemma

Learn how digital marketers balance the privacy paradox — providing helpful personalization while ensuring user data privacy.

What Are Third-Party Cookies? How to Navigate Cookie Deprecation

See how marketers use cookies, the pros & cons of this tracking method & how to navigate upcoming changes in the third-party cookie landscape.

5 Questions To Ask Your Intent Data and ABM Vendors

Third-party cookies are being phased out. Are your intent data and ABM vendors prepared for this major shift and cookie deprecation?

Quality vs. Quantity: Decoding Real Customer Intent With AI

Learn how AI and NLP allow you balance quality vs. quantity metrics and understand real customer intent for targeted marketing.

Optimize the Buyer Journey and Accelerate Revenue

Webinar Recap: How To Optimize the Buyer Journey with Intent Data

Learn how to use intent data to better understand your buyer journey from awareness to decision. See this webinar recap for 4 key takeaways.

optimize your buyer journey

8 Steps To Optimize Your Buyer Journey With Intent Data

Intent data reveals what buying groups are actively researching, helping you tailor marketing and sales efforts for maximum impact.

Love at First Swipe? Building an Intent-Driven Nurture Strategy

A downloaded piece of B2B content shows interest. A prospect isn’t quite ready for a long-term commitment. How do you get from swipe to sale?

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