Hannah Swanson
10 Metrics B2B Marketers Should Be Tracking to Optimize Campaign Performance
Discover 10 essential b2b marketing metrics to optimize campaign performance. Learn how to leverage data for better ROI and lead conversion.
What Is a Sales Lead? How to Generate High-Quality Leads
Learn what a sales lead is, how to generate high-quality ones, and how to turn them into customers with the right strategies and technologies.
What Is an Email Drip Marketing Campaign?
Learn how to build an email drip marketing campaign that drives results and builds on your always-on, lead nurturing strategy.
Mastering B2B Demand Generation: A Step-by-Step Guide to Strategies, Tools, and Future Trends
Master B2B demand generation with this comprehensive guide. Discover strategies, tools, and trends to drive growth, improve lead quality, and boost revenue.
What’s New: Business Events Data
Enhance B2B marketing strategies with Intentsify’s new Business Events Data. Pair intent signals with real-time business intelligence for smarter targeting and engagement.
Marketing Operations: 5 Questions To Ask Your MarTech Vendors
Discover questions to ask MarTech vendors to streamline your marketing ops so you maximize your marketing technology investments.
6 Steps To Build A Winning Demand Generation Strategy
Learn how to build a signal-based marketing and B2B demand generation strategy that drives high-quality leads.
How Ping Identity Uses Signal-Based Marketing To Drive Revenue
Learn how Ping Identity uses a signal-based marketing approach to align with sales, prioritize accounts, and boost revenue.
How Intent Data Helps Marketing Agencies Navigate Third-Party Cookie Deprecation
Learn how marketing agencies are navigating a future without third-party cookies, and what they look for in an intent data partner.
Webinar Recap: How To Optimize the Buyer Journey with Intent Data
Learn how to use intent data to better understand your buyer journey from awareness to decision. See this webinar recap for 4 key takeaways.
How Device-Level Targeting Empowers B2B Marketers to Reach the Entire Buying Group
Where digital advertising, with its ability to provide targeted and personalized messaging emerges as a powerful tool for B2B marketers.
Conquering the Committee: Engaging B2B Buying Groups with Content Syndication
Learn the nuances of engaging buying groups with content syndication to increase your conversion rates and accelerate your pipeline.