
Resource Hub
Guides, templates, webinars, and more to stay ahead on B2B marketing trends.
How to Fix Your Funnel: 6 Strategies for Rebuilding Your Marketing Foundation
The traditional marketing funnel isn’t just outdated – it’s actively sabotaging B2B marketing success…
Learn MoreSip, Snack & Strategy | Forrester B2B Summit
Wednesday, April 2nd, 2025 | 6:30 – 9:30pm Bitter & Twisted Cocktail Parlour (about…
How The Unisys Marketing Team Generated 40% of Qualified Pipeline with Buying Group Intent
Global technology leader Unisys ($2B revenue) faced a critical business question: how do they…
Intentsify Named Leader in The Forrester Wave™: B2B Intent Data Providers Q1 2025
About the Report: Explore Forrester’s evaluation of 15 Intent Data Providers across 21 categories….
How Accelya Increased Deal Velocity and Expanded Their Target Account List
Accelya, a leading software provider for the airline industry, has pioneered a groundbreaking technology…
How To Maximize ROI on Digital Programs
About the guide: Did you know it takes an average of 54 touch points…
How To Transform Your Always-On Campaign
About the guide: Out with the old and in with the new — it’s…