Hannah Swanson
The Must-Attend B2B Marketing Conferences of 2026
Discover the top B2B marketing conferences of 2025, including INBOUND, B2BMX, and SaaStr Annual. Compare dates, locations, and key benefits to plan your professional development.
Connected TV Advertising: What CTV Is & How It Works
Learn what connected TV (CTV) is, how CTV ads work, key benefits, and best practices. A guide for marketers optimizing modern CTV strategy.
Intent Data for Sales: Why Teams Love Intentsify
See how to use intent data for sales to prioritize accounts, perfectly time BDR outreach, and leverage the powerful Salesforce integration.
Programmatic Campaigns: How Digital Marketers Use Intentsify
Learn how Intentsify’s Demand Gen team uses persona-level intent data to execute precise programmatic campaigns.
The Dead Funnel: Are Your Prospects Just Zombies?
You’ve heard of the dead internet theory: That it’s all just bots talking to…
The Campaign Autopsy: Dissecting a Failed B2B Launch
We all love the glossy case studies. The ones with hockey-stick graphs and “we…
How to Master SEO for B2B: Target High-Intent Keywords and Drive Qualified Leads
Trying to crack the B2B SEO code? It’s not just about traffic. It’s about…
From Clicks to Revenue: Lead Generation KPIs That Actually Matter
Clicks and downloads only tell part of the story. To really understand what’s driving…
Cold Calling Alternatives: Why B2B Sales Teams Are Pivoting to Intent-Driven Strategies
Cold calling has earned a reputation as one of the most successful B2B sales…
Brand Collaborations: Partnering with Other B2B Brands for Maximum Exposure
B2B marketing can feel like a grind. You’re constantly trying to get in front…
B2B Lead Nurturing: How To Set Up an Always-On Campaign
Traditional B2B marketing nurture campaigns focus on cultivating relationships via email. A prospect downloads…
Webinars for Lead Generation: More Leads and More Pipeline
Learn how to use webinars for lead generation to attract quality prospects and accelerate your sales pipeline at every funnel stage.