Hannah Swanson

best b2b conferences

The Must-Attend B2B Marketing Conferences of 2026

Discover the top B2B marketing conferences of 2025, including INBOUND, B2BMX, and SaaStr Annual. Compare dates, locations, and key benefits to plan your professional development.

Connected TV Advertising What CTV Is & How It Works

Connected TV Advertising: What CTV Is & How It Works

Learn what connected TV (CTV) is, how CTV ads work, key benefits, and best practices. A guide for marketers optimizing modern CTV strategy.

Intent Data for Sales Why Teams Love Intentsify

Intent Data for Sales: Why Teams Love Intentsify

See how to use intent data for sales to prioritize accounts, perfectly time BDR outreach, and leverage the powerful Salesforce integration.

Programmatic Campaigns How Digital Marketers Use Intentsify

Programmatic Campaigns: How Digital Marketers Use Intentsify

Learn how Intentsify’s Demand Gen team uses persona-level intent data to execute precise programmatic campaigns.

The Dead Funnel Are Your Prospects Just Zombies

The Dead Funnel: Are Your Prospects Just Zombies?

You’ve heard of the dead internet theory: That it’s all just bots talking to…

The Campaign Autopsy: Dissecting a Failed B2B Launch

The Campaign Autopsy: Dissecting a Failed B2B Launch

We all love the glossy case studies. The ones with hockey-stick graphs and “we…

how to do b2b SEO

How to Master SEO for B2B: Target High-Intent Keywords and Drive Qualified Leads

Trying to crack the B2B SEO code? It’s not just about traffic. It’s about…

lead generation KPIs

From Clicks to Revenue: Lead Generation KPIs That Actually Matter

Clicks and downloads only tell part of the story. To really understand what’s driving…

cold calling alternatives

Cold Calling Alternatives: Why B2B Sales Teams Are Pivoting to Intent-Driven Strategies

Cold calling has earned a reputation as one of the most successful B2B sales…

Brand collaborations

Brand Collaborations: Partnering with Other B2B Brands for Maximum Exposure

B2B marketing can feel like a grind. You’re constantly trying to get in front…

B2B lead nurturing

B2B Lead Nurturing: How To Set Up an Always-On Campaign

Traditional B2B marketing nurture campaigns focus on cultivating relationships via email. A prospect downloads…

webinars for lead generation

Webinars for Lead Generation: More Leads and More Pipeline

Learn how to use webinars for lead generation to attract quality prospects and accelerate your sales pipeline at every funnel stage.

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