Agent-ready or not: evaluating the data infrastructure behind agentic GTM

AI agents can only act on what they know. Is your data up to the task?

Thursday, August 13, 2026 | 1 p.m. ET

Join Intentsify President Charlie Allieri and guest speaker, Forrester VP, Principal Analyst Katie Linford for a direct conversation on what separates data vendors that are built for the agentic era from those that aren’t.

Together, they break down Forrester’s AI data readiness criteria and what they actually mean in practice. They explore why the vendors and data foundations that powered yesterday’s GTM motions may fall short when agents need clean, connected, and contextually rich data to act autonomously and accurately.

This webinar cuts through the noise around agentic AI and gets practical about the data decisions that determine whether your agents accelerate pipeline or amplify bad inputs.

Attendees will learn:

  • How Forrester evaluates AI data readiness across B2B marketing and sales teams
  • Which data capabilities are non-negotiable for supporting agentic GTM workflows
  • How to assess whether your current data vendor is positioned to power agent-driven decisions
  • What “good data” looks like when the consumer is an AI agent, not a human

Meet the speakers:

charlie_allieri_intentsify
Charlie Allieri

President, Intentsify

Katie-Linford
Katie Linford

VP, Principal Analyst, Forrester

Charlie Allieri President, Intentsify

Charlie Allieri is president at Intentsify, where he leads the company’s technology and data strategy. He has spent his career building go-to-market models and data-driven SaaS and DaaS products for B2B organizations, with leadership roles at Infor, NCR, AT&T, and Teradata, as well as entrepreneurial ventures launching and re-engineering businesses. Charlie joined Intentsify early in the company’s growth and has been instrumental in shaping its current suite of intent data products.

Katie Linford VP, Principal Analyst, Forrester

Katie Linford is a seasoned marketing and revenue technology leader with expertise in designing and implementing digital strategies that deliver innovative solutions to go-to-market challenges and opportunities in complex global environments. Her research builds on more than 20 years of comprehensive marketing and revenue technology experience in strategy, solutioning, implementation, optimization, and operations across multiple disciplines and industries.

Register for the live session