Susan Orcutt

Intent Data Solutions Strengths, Limitations & What Matters

Intent Data Solutions: Strengths, Limitations & What Matters

Understand why specialized intent data solutions outperform vendors that treat intent as just another feature.

Pipeline Generation That Actually Converts Intent Data Use Case

Pipeline Generation That Actually Converts

Learn strategies for intent data pipeline generation to focus sales on in-market accounts, shorten cycles, and drive qualified opportunities.

B2B marketing conversion rates

Why the B2B Conversion Rate Obsession Hurts Performance (And How to Multiply Results)

The B2B marketing landscape has undergone a seismic shift. You’ve probably heard the statistic…

B2B Website Visitor Personas

Beyond Company Names: B2B Website Visitor Tracking and Personas

Picture this: Your website analytics show 5,000 monthly visitors, solid engagement metrics, and decent…

digital advertising

Intent Data Use Case: Mastering Digital Advertising

What if you could stop wasting ad dollars on prospects who aren’t ready for…

content personalization

Intent Data Use Case: Message Selection and Content Personalization

Picture this: Your prospect just spent 20 minutes researching their top business challenges on…

future of b2b sales

The Future of B2B Sales: How Buying Group Intelligence Closes Deals 

B2B buyers don’t make buying decisions alone. Are your sellers still engaging with them like they are? Despite complex buying…

how to prioritize your accounts

How To Prioritize Your Accounts: Intent Data Use Case

Ever wondered why some sales teams always know which prospects to call? That’s intent…

lead activation summaries

What’s New: Enhanced Buying Group Intelligence and Lead Activation Summaries

Recently, we announced that Intentsify has been recognized as a Leader in The Forrester…

What’s New: Intentsify Orbit, Buying Group Contact Data, and More

What’s New: Intentsify Orbit, Buying Group Contact Data, and more. Check out Intentsify’s product updates for April 2024.

What Are Third-Party Cookies? How to Navigate Cookie Deprecation

See how marketers use cookies, the pros & cons of this tracking method & how to navigate upcoming changes in the third-party cookie landscape.

optimize your buyer journey

8 Steps To Optimize Your Buyer Journey With Intent Data

Intent data reveals what buying groups are actively researching, helping you tailor marketing and sales efforts for maximum impact.