Susan Orcutt
Why the B2B Conversion Rate Obsession Hurts Performance (And How to Multiply Results)
The B2B marketing landscape has undergone a seismic shift. You’ve probably heard the statistic…
Beyond Company Names: How to Uncover Your B2B Website Visitor Personas
Picture this: Your website analytics show 5,000 monthly visitors, solid engagement metrics, and decent…
Intent Data Use Case: Mastering Digital Advertising
What if you could stop wasting ad dollars on prospects who aren’t ready for…
What’s New: Device-Level Targeting, Buying Group Insights, and Tele-Verified Lead Generation
See the latest features from Intentsify including device-level targeting, buying group insights, and global intent feed enhancements.
What Are Third-Party Cookies? How to Navigate Cookie Deprecation
See how marketers use cookies, the pros & cons of this tracking method & how to navigate upcoming changes in the third-party cookie landscape.
