Susan Orcutt

Pipeline Generation That Actually Converts Intent Data Use Case

Pipeline Generation That Actually Converts

Learn strategies for intent data pipeline generation to focus sales on in-market accounts, shorten cycles, and drive qualified opportunities.

B2B marketing conversion rates

Why the B2B Conversion Rate Obsession Hurts Performance (And How to Multiply Results)

The B2B marketing landscape has undergone a seismic shift. You’ve probably heard the statistic…

B2B Website Visitor Personas

Beyond Company Names: How to Uncover Your B2B Website Visitor Personas

Picture this: Your website analytics show 5,000 monthly visitors, solid engagement metrics, and decent…

digital advertising

Intent Data Use Case: Mastering Digital Advertising

What if you could stop wasting ad dollars on prospects who aren’t ready for…

What’s New: Device-Level Targeting, Buying Group Insights, and Tele-Verified Lead Generation

See the latest features from Intentsify including device-level targeting, buying group insights, and global intent feed enhancements.

What Are Third-Party Cookies? How to Navigate Cookie Deprecation

See how marketers use cookies, the pros & cons of this tracking method & how to navigate upcoming changes in the third-party cookie landscape.