Meghan Crook Brisson

First Party vs. Third Party Data: What Marketers Need to Know

First party data can help B2B marketers offer better personalization, increase marketing ROI and stay compliant with data protection laws.

Optimize the Buyer Journey and Accelerate Revenue

Webinar Recap: How To Optimize the Buyer Journey with Intent Data

Learn how to use intent data to better understand your buyer journey from awareness to decision. See this webinar recap for 4 key takeaways.

ways to maximize revenue

3 Ways to Maximize Revenue Impact with Precision Buyer Intent Solutions

Only a handful of years ago, marketers might have been able to get away…