The Funnel Is Broken: 6 Takeaways To Rebuild Your B2B Marketing Foundation
The traditional marketing funnel isn’t just outdated — it’s actively sabotaging B2B marketing success....
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Everything Marketers Need to Know About Running a CTV Campaign
Learn how campaigns work, challenges, best practices, and how marketers can optimize connected TV (CTV) advertising.
Intent Data Solutions: Strengths, Limitations & What Matters
Understand why specialized intent data solutions outperform vendors that treat intent as just another feature.
Intent Data for Sales: Why Teams Love Intentsify
See how to use intent data for sales to prioritize accounts, perfectly time BDR outreach, and leverage the powerful Salesforce integration.
The Second Wave of Intent Data: From Hype to Precision
See why the first wave of intent data failed and learn about the second wave, focused on persona-level precision and GTM operationalization.
How to Use Intentsify for Signal-Based Revenue Operations
Discover the stages of building a signal-based revenue operations strategy that integrates real-time intent data directly into Salesforce.
How to Build an Intent-Driven Content Engine
Discover the framework for turning search and engagement data into an intent-driven content engine to create content buyers need right now.
Programmatic Campaigns: How Digital Marketers Use Intentsify
Learn how Intentsify’s Demand Gen team uses persona-level intent data to execute precise programmatic campaigns.
Mid-Funnel Marketing: Why the Forgotten Middle Costs You Deals
See how prioritizing mid-funnel marketing can prevent your brand from forgetting the nurturing phase that actually drives conversions.
Pipeline Generation That Actually Converts
Learn strategies for intent data pipeline generation to focus sales on in-market accounts, shorten cycles, and drive qualified opportunities.
Launching Intent-Activated Content Syndication Campaigns
The 5-step framework for building an intent-activated content syndication strategy that drives pipeline, precision, and real ROI.
The Dead Funnel: Are Your Prospects Just Zombies?
You’ve heard of the dead internet theory: That it’s all just bots talking to…
AI in B2B Marketing: Beyond Chatbots
Go beyond chatbots. See the real impact of AI in B2B Marketing, from smarter lead scoring to Agentic AI, and accelerate your pipeline.