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Insights to Impact: How Intent Data Fuels B2B Buying Group Engagement
As the B2B buying journey becomes more intricate, navigating the dynamics and decision-making processes…
How to Use Intent Data to Detect Customer Churn Before It Happens
Customers don’t always announce their departure with a megaphone. Signs of displeasure are often…
Why We Love Intent Data, and Why You Should Too
As a marketing team here at Intentsify, working with intent data has become second…
The Who, What, Where, When and How of Intent Data
Identifying, engaging, and acquiring customers to generate revenue in today’s dynamic B2B markets has…
The Truth Behind 5 Common Intent Data Misconceptions
Intent data has emerged as a powerful tool for many go-to-market use cases–the most…
5 Intent Data Best Practices for Improved Segmentation
In today’s B2B landscape, intent data is one of the most talked about topics…
Research Stages vs. Buying Stages: The Differences & How to Leverage Each
Understanding buyer behaviors is essential for knowing when and how to engage with target…
Types of B2B Intent Data Providers: Selecting the Right One for Your Needs
Using B2B intent data to track buyer research behaviors has become a norm, fueled…
Survey Results: Expanded Intent Data Use Cases for B2B Marketing
Intentsify and Ascend2 recently fielded a survey of 352 B2B marketers in North America…
How to Maximize ROI and Pipeline Impact with Intent Data
B2B marketers are constantly under pressure to drive lead generation, shorten sales cycles, and…
3 Reasons You’re Struggling to Use Intent Data
Innovations in online behavioral data have driven a rapid evolution in GTM strategies, which…
Intent Data: How B2B Marketers Use it to Unlock Growth and Scale Output
In today’s hyper-competitive B2B landscape, achieving exponential growth requires a strategic shift from generic…