
The Funnel Is Broken: 6 Takeaways To Rebuild Your B2B Marketing Foundation
The traditional marketing funnel isn’t just outdated — it’s actively sabotaging B2B marketing success....
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Cold Calling Alternatives: Why B2B Sales Teams Are Pivoting to Intent-Driven Strategies
Cold calling has earned a reputation as one of the most successful B2B sales…
Top B2B Email Marketing Mistakes and How To Avoid Them, According to Experts
If you’re running email campaigns for your B2B brand and not getting the results…
Brand Collaborations: Partnering with Other B2B Brands for Maximum Exposure
B2B marketing can feel like a grind. You’re constantly trying to get in front…
The Funnel Is Broken: 6 Takeaways To Rebuild Your B2B Marketing Foundation
The traditional marketing funnel isn’t just outdated — it’s actively sabotaging B2B marketing success….
Intent Data Use Case: Message Selection and Content Personalization
Picture this: Your prospect just spent 20 minutes researching their top business challenges on…
10 B2B Content Marketing Examples to Engage your Audience
Content marketing is an invaluable tool in the B2B marketing toolbox. By creating and…
Intentsify Talent: How Our Engineering Manager Solved Project Prioritization
Welcome to Intentsify Talent, where we spotlight the talented individuals driving innovation across our…
Are You Making This Costly HTML5 Ads Mistake?
In the fast-paced world of programmatic advertising, campaign disruptions can cost valuable impressions, engagement,…
Churn Prevention: How To Spot At-Risk Accounts with Buying Group Intent
It’s much easier to save a customer while they’re still there than it is…
9 Corporate Gift Ideas That Impress B2B Clients
Corporate gift ideas are often boring and forgettable. You’ve probably received your fair share…
B2B Lead Nurturing: How To Set Up an Always-On Campaign
Traditional B2B marketing nurture campaigns focus on cultivating relationships via email. A prospect downloads…
How To Use Intent Data: 7 Proven Strategies for B2B Sales Growth
Intent data has become a cornerstone of modern account-based marketing (ABM). It allows your…