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cold calling alternatives

Cold Calling Alternatives: Why B2B Sales Teams Are Pivoting to Intent-Driven Strategies

Cold calling has earned a reputation as one of the most successful B2B sales…

email marketing mistakes

Top B2B Email Marketing Mistakes and How To Avoid Them, According to Experts

If you’re running email campaigns for your B2B brand and not getting the results…

Brand collaborations

Brand Collaborations: Partnering with Other B2B Brands for Maximum Exposure

B2B marketing can feel like a grind. You’re constantly trying to get in front…

Rebuild your B2B marketing foundation

The Funnel Is Broken: 6 Takeaways To Rebuild Your B2B Marketing Foundation

The traditional marketing funnel isn’t just outdated — it’s actively sabotaging B2B marketing success….

content personalization

Intent Data Use Case: Message Selection and Content Personalization

Picture this: Your prospect just spent 20 minutes researching their top business challenges on…

B2b content marketing examples

10 B2B Content Marketing Examples to Engage your Audience

Content marketing is an invaluable tool in the B2B marketing toolbox. By creating and…

project prioritization

Intentsify Talent: How Our Engineering Manager Solved Project Prioritization

Welcome to Intentsify Talent, where we spotlight the talented individuals driving innovation across our…

Html5 ads

Are You Making This Costly HTML5 Ads Mistake?

In the fast-paced world of programmatic advertising, campaign disruptions can cost valuable impressions, engagement,…

churn prevention

Churn Prevention: How To Spot At-Risk Accounts with Buying Group Intent

It’s much easier to save a customer while they’re still there than it is…

corporate gift ideas

9 Corporate Gift Ideas That Impress B2B Clients 

Corporate gift ideas are often boring and forgettable. You’ve probably received your fair share…

B2B lead nurturing

B2B Lead Nurturing: How To Set Up an Always-On Campaign

Traditional B2B marketing nurture campaigns focus on cultivating relationships via email. A prospect downloads…

how to use intent data

How To Use Intent Data: 7 Proven Strategies for B2B Sales Growth

Intent data has become a cornerstone of modern account-based marketing (ABM). It allows your…

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