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intent data struggle reasons

3 Reasons You’re Struggling to Use Intent Data

Innovations in online behavioral data have driven a rapid evolution in GTM strategies, which…

b2b marketers unlock growth

Intent Data: How B2B Marketers Use it to Unlock Growth and Scale Output

In today’s hyper-competitive B2B landscape, achieving exponential growth requires a strategic shift from generic…

intent data use cases

12 Days of Intent Data Use Cases

Check out twelve intent data use cases that put your data to work for you and give your GTM team the gift of options this holiday season.

How Intent Intelligence Fuels Winning GTM Strategies

Intent intelligence and GTM strategy: Optimize your approach with buyer insights to reduce costs and scale revenue growth.

message development content creation

Intent Use Case: Message Development & Content Creation

Learn how intent data enhances messaging development and content creation to resonate with prospects and drive conversions.

abm platforms and intent

ABM Platforms vs. Intent Data Solutions: Key Differences and Use Cases

Discover the distinctions between ABM platforms and intent data solutions in B2B marketing, exploring their features and use cases.

abm metrics gauge

ABM Metrics: How to Gauge Short- and Long-Term Marketing Success with Your ABM Program

Learn how to prepare for ABM strategy and what goals to track in the short- and long-term. Use ABM metrics gauge for success.

sales and marketing alignment

Smarketing for ABM Success: 5 Steps to Achieve Sales and Marketing Alignment

Sales and marketing are critically important to the account-based go-to-market and intent data success…

b2b marketing conferences 2023

7 B2B Marketing Conferences You Can’t Miss in 2023

Pack your bags and grab your passport! Here are seven B2B marketing conferences you don’t want to miss in the second half of 2023.

target audience customized display

Reach Your Target Audience with Customized Display Ads Powered by Precision Intent

Every marketer aims to reach as many people in their target audience as possible,…

5 Ways to Harness the Power of Intent Data for Display Advertising

Intent data for display advertising: Combat ad blindness with personalized targeting and improved campaign measurement.

content syndication intent intelligence

The Secret to Driving Better Outcomes from Content Syndication: Intent Intelligence

Today, B2B marketers are being asked to do more with less. Budgets have shrunk…

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