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ways to maximize revenue

3 Ways to Maximize Revenue Impact with Precision Buyer Intent Solutions

Only a handful of years ago, marketers might have been able to get away…

intent data ascend2 research

MarketingProfs Shares How Precision Intent Data Improves B2B GTM Strategy Success

MarketingProfs shared their key insights on our latest research report with Ascend2, The State…

rise of CHATGPT

The Rise of ChatGPT: How AI Is Transforming B2B Sales and Marketing

A Q&A with Marco Lagi, Vice President of Artificial Intelligence, Intentsify ChatGPT has taken…

first impressions buyer intent

First Impressions of B2B Buyer Intent

It’s been said that people form impressions about a person’s competence in as little…

b2b content syndication

The Simple Guide to B2B Content Syndication: 5 Steps for Leads that Convert

Content is a B2B marketer’s best friend. But if you’re not taking the steps…

intent data media solutions

Intent Data & Media Solutions: How to Save Time & Money During an Economic Downturn

It’s fair to say that the downturn in the economy has changed the outlook…

buyer intent data ABM

The Pros and Cons of Buyer Intent Data for ABM

The majority of midsize and large B2B organizations have piloted or launched account-based marketing…

intent data definitions

Intent Data: Where We Started and Where We’re Headed Next

A version of this article was originally published on CMSWire in April 2022 and…

intent data contact level

Account-Level Intent Data vs Contact-Level Intent Data

B2B intent data has become a critical tool for sales and marketing organizations to…

account identification and selection

Intent Use Case: Account Identification and Selection

It’s no secret that intent data has become a critical tool for B2B enterprise…

intent topics keyword selection

Intent Topic and Keyword Selection: Manual vs Automatic

Whether you’re an intent data expert or new to the concept, you’ve probably heard…

message selection content creation

Intent Use Case Spotlight: Message Selection & Content Creation [Infographic]

One of the main values of intent data is revealing what companies are interested…

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