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First Impressions of B2B Buyer Intent
By Jennifer Ross It’s been said that people form impressions about a person’s competence…
The Simple Guide to B2B Content Syndication: 5 Steps for Leads that Convert
Content is a B2B marketer’s best friend. But if you’re not taking the steps…
Intent Use Case Spotlight: Message Selection & Content Creation [Infographic]
By Jaymi Onorato One of the main values of intent data is revealing what…
8 Best Digital Marketing Blogs
Staying up to date with the latest trends and best practices as a digital…
Intent Use Case Spotlight: Digital Advertising [Infographic]
By Jaymi Onorato 2021 was a big year for digital advertising—with MAGNA forecasting global…
Breaking Down the B2B Buyer Journey: How to Market to Each Stage
By Stephanie Fornino Identifying where your potential customers are in the buyer’s journey provides…
5 Ways to Use Intent Data to Boost ABM Performance
By Jaymi Onorato Account-based marketing (ABM) has been around for a while—with 98% of…
Intent Use Case Spotlight: Account Prioritization & Pipeline Acceleration [Infographic]
By Jaymi Onorato Since joining Intentsify a year and a half ago, I’ve written…
The Content Syndication Guide [Infographic]
You’ve probably heard the saying “content is king” before. It’s inarguable that content marketing…
Intent Use Case Spotlight: Account Identification & Selection [Infographic]
By Jaymi Onorato Account-based marketing (ABM) has been in the B2B marketing mainstream for…
3 Intent Data Insights From a Demand Gen Marketer
By Stephanie Fornino After more than a decade in marketing—most of it in demand…
Programmatic Ads and Lead Generation: The Yin and Yang of Demand Gen
By David Crane Integrated B2B marketing programs are nothing new. In fact, as account-based…
