David Crane
How AI-Powered Intent Data Is Revolutionizing Go-to-Market Data Applications
Between the publication of Gartner’s 2024 and 2025 Market Guides for GTM Data Applications,…
Evaluating Buying-Group Intent Data Solutions: Essential Features & Warning Signs
In the dynamic world of B2B marketing and sales, strategy evolves with every technological…
Types of B2B Intent Data Providers: Selecting the Right One for Your Needs
Traditional Data, ABM Platforms, Campaign Execution Firms, or Walled Gardens. Which intent data providers work best for your company?
The Rise of ChatGPT: How AI Is Transforming B2B Sales and Marketing
Marco Lagi, Intentsify’s VP of AI, shares insights on the rise of ChatGPT and its impact on B2B sales and marketing.
Intent Data & Media Solutions: How to Save Time & Money During an Economic Downturn
It’s fair to say that the downturn in the economy has changed the outlook…
The Pros and Cons of Buyer Intent Data for ABM
Discover the pros and cons of using buyer intent data for ABM, and learn how orgs should prepare prior to investing in an intent strategy.
Intent Data: Where We Started and Where We’re Headed Next
A version of this article was originally published on CMSWire in April 2022 and…
Intent Topic and Keyword Selection: Manual vs Automatic
Whether you’re an intent data expert or new to the concept, you’ve probably heard…
Intent Use Case Spotlight: Message Selection & Content Creation [Infographic]
One of the main values of intent data is revealing what companies are interested…
8 Best Digital Marketing Blogs
Staying up to date with the latest trends and best practices as a digital…
Intent Use Case Spotlight: Digital Advertising [Infographic]
2021 was a big year for digital advertising—with MAGNA forecasting global ad spend to…
Breaking Down the B2B Buyer Journey: How to Market to Each Stage
Identifying where your potential customers are in the buyer’s journey provides one of the…