Resource Hub
Guides, templates, webinars, and more to stay ahead on B2B marketing trends.
How to Fix Your Funnel: 6 Strategies for Rebuilding Your Marketing Foundation
The traditional marketing funnel isn’t just outdated – it’s actively sabotaging B2B marketing success…
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8 Ways to Transform Your Marketing with Buying Group Intent
Understanding buying group intent isn’t just another industry buzzword — it’s revolutionizing how successful B2B teams identify…
Sip, Snack & Strategy | Forrester B2B Summit
Wednesday, April 2nd, 2025 | 6:30 – 9:30pm Bitter & Twisted Cocktail Parlour (about…
How The Unisys Marketing Team Generated 40% of Qualified Pipeline with Buying Group Intent
Global technology leader Unisys ($2B revenue) faced a critical business question: how do they…
Intentsify Named Leader in The Forrester Wave™: B2B Intent Data Providers Q1 2025
Explore Forrester’s evaluation of 15 Intent Data Providers across 21 categories. Intentsify was named…
How Accelya Increased Deal Velocity and Expanded Their Target Account List
Accelya, a leading software provider for the airline industry, has pioneered a groundbreaking technology…
How To Maximize ROI on Digital Programs
About the guide: Did you know it takes an average of 54 touch points…
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