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Data Security and Compliance: The New Imperative for B2B Marketers
B2B marketing is fueled by an ocean of prospect and consumer data. And businesses…
How To Prioritize Your Accounts: Intent Data Use Case
Ever wondered why some sales teams always know which prospects to call? That’s intent…
Choosing the Best Intent Data Provider for Your GTM Strategy
Account-based marketing (ABM) is the staple in any B2B marketer’s toolkit. However, a broad-stroke…
State of B2B Social Media: 2025 Trends and Tactics
B2B social media trends have come a long way. What used to be just a place…
How B2B Quizzes and Surveys Can Enhance Data Collection
Data collection often feels frustrating and overwhelming, and it’s usually seen as a tedious…
Intentsify Top-Ranked in Current Offering For B2B Intent Data
We’re thrilled to announce that Intentsify has been recognized as a Leader in The…
What’s New: Website Visitor Resolution and Analytics
Turn anonymous website traffic into actionable insights. See which companies are engaging with your content and connect web visits to broader buying intent signals.
Digital Campaign Planning: The Ultimate Template to Boost Leads and Pipeline Growth
Boost lead generation and pipeline growth with our comprehensive digital campaign planning template. Align content syndication and display advertising tactics for maximum impact.
How Intent Data Can Boost Your Paid Search Advertising ROI
Intent data looks at how consumers behave at every step of the buying journey and can help smart advertisers build highly tailored paid search campaigns.
Account-Level Intent vs. Persona-Level Intent: Navigating the Future of B2B Marketing
Discover the crucial difference between account-based and buying-group intent in B2B marketing. Learn how tracking individual stakeholders vs. entire accounts impacts your marketing success.
The Complete Guide to Content Syndication for Marketing Success
Content syndication is a form of 3rd-party demand generation that uses media partners to distribute your branded content to reach broader audiences.
Beyond TAM: How to Boost Your ROI with a TAL
Learn how to refine the focus of your B2B marketing efforts through pre-segmentation, turning your total addressable market into a target account list.
