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wining about marketing

Wining About Marketing (Episode 1): ABM vs Account-Based Orchestration

A few months ago, either Ed Laplante (Intentsify’s SVP of Sales) or Mike Kelly (Intentsify Co-Founder)—depending on whom…

pagerduty activates intent data

PagerDuty Activates Intent Data to Scale Pipeline 10x Against Spend

PagerDuty’s leading incident-response platform helps more than 12,000 companies across 90 countries proactively manage…

intent data for content

A Guide to Using Intent Data for Content Marketing

Content marketing can be complex. It involves many moving parts, distinct processes and participation…

intent data for growth-stage

The Value of Intent Data for Growth-Stage Companies

A version of this article was originally published on CMSWire. “Our team isn’t ready…

intent data for ABM

5 Lesser-Known Ways to Use Intent Data for ABM

A version of this article was originally published on CMSWire. Account-based marketing (ABM) has…

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