Intentsify
Why We Love Intent Data, and Why You Should Too
As a marketing team here at Intentsify, working with intent data has become second…
The Who, What, Where, When and How of Intent Data
Identifying, engaging, and acquiring customers to generate revenue in today’s dynamic B2B markets has…
The Truth Behind 5 Common Intent Data Misconceptions
Intent data has emerged as a powerful tool for many go-to-market use cases–the most…
5 Intent Data Best Practices for Improved Segmentation
In today’s B2B landscape, intent data is one of the most talked about topics…
A Costly Demand Gen Mistake: Not Nurturing Content Syndication Leads
Intent data — used by both marketing teams and their publisher and media partners…
Research Stages vs. Buying Stages: The Differences & How to Leverage Each
Understanding buyer behaviors is essential for knowing when and how to engage with target…
How Smart Demand Gen Teams Are Activating Intent Data
B2B demand generation marketing teams have not just been forced to adapt to an…
A B2B Marketer’s Perspective: Lead Generation Reimagined with Intent
As a B2B marketer myself, the new year brings new goals and new expectations…
Types of B2B Intent Data Providers: Selecting the Right One for Your Needs
Using B2B intent data to track buyer research behaviors has become a norm, fueled…
How to Synchronize Display Advertising and Content Syndication Programs
Reaching every prospect in a single, perfectly targeted channel would be a marketing nirvana….
Survey Results: Expanded Intent Data Use Cases for B2B Marketing
Intentsify and Ascend2 recently fielded a survey of 352 B2B marketers in North America…
How B2B Leaders Win with Intent-Driven Competitive Intelligence
While intent data is incredibly useful for lead scoring, account prioritization, and more targeted…