Don’t settle for anything less than the top intent data solution. Intentsify’s activation solutions are powered by hypercustomized intent models that are tailored to each customer’s unique solutions, greatly outperforming DemandScience’s generic intent signals.
Why Intentsify
Solution-Aligned Buying Group Intelligence
- DemandScience’s Limitations: Monitors generic, account-level intent signals and equally weights them, regardless of relevance to your business
- Intentsify’s Advantage: The only intent provider that offers custom-fitted intent models tailored to your solutions, delivering highly relevant insights at the account-, buying group-, and persona-level
Smarter AI-Generated Intent Models
- DemandScience’s Limitations: Intent model generation and topic selection is done manually, and their topic taxonomy can only be updated every 30 days
- Intentsify’s Advantage: Intent models and keyword and topic selection are custom-calibrated using AI and Intentsify does not limit your ability to update topics or keywords – topics can be added in as quickly as 48 hours
Comprehensive Data Coverage
- DemandScience’s Limitations: Limited to 7K topics, does not track keyword-based signals and leverages only 4 intent data sources, resulting in just 100B monthly intent signals
- Intentsify’s Advantage: 90K+ topics and unlimited keywords across 7 different intent sources, delivering 1.1T+ monthly intent signals
Dynamic, Intent-Powered Activation
- DemandScience’s Limitations: Does not optimize campaigns based on evolving intent signals, which
result in static programs that do not match the target account’s stage and interests - Intentsify’s Advantage: Dynamically serves stage- and topic-based assets and ads to companies whose research precisely aligns with your unique offerings
Synchronized Brand-to-Demand Programs
- DemandScience’s Limitations: Their programmatic advertising and content syndication programs do not inform one another, resulting in program misalignment and an inconsistent buyer experience
- Intentsify’s Advantage: Our Ad Solutions and Lead Gen Solutions are seamlessly integrated to create a synchronized full-funnel program that is powered and optimized by the same unified data set
Accelerated Time-to-Value and ROI
- ZoomInfo’s Limitations: Does not have their own content syndication solution and their intent data and display advertising solutions operate in siloes
- Intentsify’s Advantage: Offers intent-activated lead generation programs, seamlessly integrated with our programmatic advertising solution
