Allie Kelly

How To Build Trust Between Marketing and Sales

Discover how intent data can transform the relationship between marketing and sales, enhancing lead quality and improving conversion rates.

What’s New: Intentsify Orbit, Buying Group Contact Data, and More

What’s New: Intentsify Orbit, Buying Group Contact Data, and more. Check out Intentsify’s product updates for April 2024.

optimize your buyer journey

8 Steps To Optimize Your Buyer Journey With Intent Data

Intent data reveals what buying groups are actively researching, helping you tailor marketing and sales efforts for maximum impact.

buying group engagement

Insights to Impact: How Intent Data Fuels B2B Buying Group Engagement

As the B2B buying journey becomes more intricate, see how intent data fuels B2B buying group engagement from insights to impact.

intent data best practices

5 Intent Data Best Practices for Improved Segmentation

Check out five intent data best practices B2B marketers should follow when they’re getting started using intent data.

intent-driven competitive intelligence

How B2B Leaders Win with Intent-Driven Competitive Intelligence

Go beyond traditional marketing use cases and learn how B2B leaders win with intent-driven competitive intelligence.

message development content creation

Intent Use Case: Message Development & Content Creation

Learn how intent data enhances messaging development and content creation to resonate with prospects and drive conversions.

abm platforms and intent

ABM Platforms vs. Intent Data Solutions: Key Differences and Use Cases

Discover the distinctions between ABM platforms and intent data solutions in B2B marketing, exploring their features and use cases.

abm metrics gauge

ABM Metrics: How to Gauge Short- and Long-Term Marketing Success with Your ABM Program

Learn how to prepare for ABM strategy and what goals to track in the short- and long-term. Use ABM metrics gauge for success.

sales and marketing alignment

Smarketing for ABM Success: 5 Steps to Achieve Sales and Marketing Alignment

Sales and marketing are critically important to the account-based go-to-market and intent data success…

account identification and selection

Intent Use Case: Account Identification and Selection

It’s no secret that intent data has become a critical tool for B2B enterprise…