Intentsify vs. Bombora

Generic intent data is out. Solution-specific, persona-level intent is in.

Intentsify ranked #1 in current data offering

Intentsify received top scores on The Forrester Wave ™: B2B Intent Data Providers Q1 2025, outperforming Bombora on criteria including: Persona-based analysis, volume of signals, accuracy and noise filtering, product vision, and more.

Intentsify named Leader in B2B Intent Data Forrester Wave

Don’t Believe Us? Trust the Numbers.

1.1T

Monthly Intent Signals

382M

Contact Records

460K+

Monitored B2B Content Websites

Yes

Intent-Activation Programs

Yes

Account & Topic-Stage Identification in User Interface

Yes

AI-Driven Intent Modeling

Custom Intent Models. Your Secret Weapon.

Bombora treats all intent topics equally. Intentsify’s advanced NLP technology analyzes your unique offerings, messaging, and use cases to build custom intent models. Topics and keywords are derived and weighted based on their relevance to your specific business, not just from a picklist.
AI Multi-Sourced Intent

Broaden your market insights with our diversified intent intelligence, far surpassing the limited scope of Bombora’s single-sourced data (only monitoring 15k topics).

Customizable Intelligence

Shape and refine your data based on your distinct market segment, solution, use case, or industry for maximum relevance and impact.

Comprehensive Insights

Go beyond intent with detailed firmographic, technographic, and contact data, crafting a full-picture strategy for your target accounts.

Persona-Level Analytics

Intentsify pioneered persona-level intent, highlighting which accounts have the strongest buying-group interest and showing you what each persona cares about most.​

Dynamic Segmentation

Break free from Bombora’s static B2B segments with Intentsify’s unlimited, fully customizable segmentation options.

Immediate Activation

Translate raw data into action through Intentsify’s intent-activation programs, substantially decreasing the time between insight and outcome.

FAQs

We’re already seeing good results with Bombora. Why should we switch to Intentsify?
We’re currently using Bombora data within our predictive modeling tools. Can Intentsify integrate with our existing systems?
Bombora has a strong brand reputation. Does Intentsify offer the same level of reliability?
Bombora’s data is already integrated into our workflow. How difficult is it to switch to Intentsify?
We’ve heard Bombora has a larger taxonomy of topics. Does Intentsify cover the same scope?
Bombora is a well know name, how do I know Intentsify will be around long term?
We like the ease of use of Bombora, is Intentsify more complex?

Resources

PRESS

Intentsify Unveils the Industry’s Largest B2B Identity Graph

Significant investments in product innovation enhances the breadth, granularity, and accuracy of Intentsify’s data

Read Now
PRESS

Intentsify Launches Buying Group Intent

The first to offer intent at the persona-level, Intentsify launches Buying Group Intent

Read Now
WEBINAR

Unlocking the Buying Group: AI-Powered Persona Insights for Revenue Growth

Learn how to leverage persona-level intent for account mapping, prioritization, and revenue acceleration

Watch Now