-
Intent Data
Intent Data: How B2B Marketers Use it to Unlock Growth and Scale Output
In today's hyper-competitive B2B landscape, achieving exponential growth requires a strategic shift -
Intent Data
12 Days of Intent Data Use Cases
92% of B2B teams are investing in intent data. Most of them don’t know how to effectively use it. -
Intent Data
How Intent Intelligence Fuels Winning GTM Strategies
As we look forward into the new year, you’re likely thinking about how your team can modify -
Intent Data
Intent Use Case: Message Development & Content Creation
If you asked a group of B2B marketing and sales leaders how they use intent data, most would say -
Intent Data
ABM Platforms vs. Intent Data Solutions: Key Differences and Use Cases
Account-based marketing (ABM)platforms and intent dataare solutions that have made their way -
Intent Data
ABM Metrics: How to Gauge Short- and Long-Term Marketing Success with Your ABM Program
“I tried ABM but it didn’t work” is a common statement from B2B marketers. All too often -
Intent Data
Smarketing for ABM Success: 5 Steps to Achieve Sales and Marketing Alignment
Sales and marketing are critically important to the account-based go-to-market and intent data -
Intent Data
7 B2B Marketing Conferences You Can’t Miss in 2023
The only way to up your game in the office is to revisit the classroom. As B2B marketers, -
Intent Data
Reach Your Target Audience with Customized Display Ads Powered by Precision Intent
Every marketer aims to reach as many people in their target audience as possible, especially in B2B