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The Who, What, Where, When and How of Intent Data
Identifying, engaging, and acquiring customers to generate revenue in today’s dynamic B2B markets -
Intent Data
5 Intent Data Best Practices for Improved Segmentation
In today’s B2B landscape, intent data is one of the most talked about topics amongst marketing -
How Smart Demand Gen Teams Are Activating Intent Data
B2B demand generation marketing teams have not just been forced to adapt to an ever-changing -
Demand Generation
How to Synchronize Display Advertising and Content Syndication Programs
Reaching every prospect in a single, perfectly targeted channel would be a marketing nirvana. While -
Demand Generation
How Demand Gen Marketers Can Optimize Content Syndication
Feeling like your content deserves a standing ovation, but the audience is stuck in the nosebleed -
Intent Data
How to Maximize ROI and Pipeline Impact with Intent Data
B2B marketers are constantly under pressure to drive lead generation, shorten sales cycles, and